Professional SEO Services
SEO Experts offers professional SEO services with full transparency, impeccable customerservice, and some of the most dedicated experts in the business. We‘re old-fashionedenough to believe in integrity and ethics while still being up-to-the-minute on the latestdevelopments and strategies in search engine optimization.
We‘ve been leaders in SEO since 2002, back when search engines were barely born andoptimization was barely an idea. We‘ve seen the trends, the black hat strategies, and theopportunists, and we‘ve concluded that there‘s no substitute for knowing the right way toconduct business. We‘ve seen the rise and fall of many a black hat strategist, and we‘restill standing— because we know that the strategies that always work have the virtue ofnever failing.
We‘ve helped thousands of clients, from Fortune 500s to small start-ups, rise through therankings, and we‘ve done it with an A+ BBB rating, 98% client retention, and the officialstatus of being the best SEO services available for Fortune 500 companies.
We‘re good at what we do. And we have the data to prove it.
According to a recent study conducted by MarketingSherpa, “SEO is THE most effectivetactic for lead generation, but also among the most difficult.“
Your company can focus on the word “effective“, because we‘re the ones making sure theword “difficult“ isn’t something you need to worry about.
That‘s our job.
We offer affordable SEO services, impossibly great customer service, and the beststrategies available today for every size business, large and small. Contact us now to seewhat we have to offer.
Affordable SEO CompanyOur Process
We promise our clients transparency in our professional SEO services, and we mean it. Thislengthy page describes an overview of the process we go through with every one of ourclients, so you can decide in advance if we‘re delivering everything you need.
You‘ll see a lot of services listed in this process, and we expand on many of them in ourservices section. If you ever have a question about a service, a term, or a strategy wedescribe here, don’t hesitate to get in touch— we‘re more than happy to explain in detailevery service we provide before you ever agree to let us provide you with affordable SEOservices.
Without further ado: the SEO Experts Process.
Competitive Analysis
Organic SEO doesn’t exist in a vacuum. When you compete for search engine rankings, you‘renot competing against your former best efforts— you‘re competing against other businesseswho are trying to optimize for the same markets.
Most likely your competitors have already put a ton of money and energy into securingtheir dominance for a particular keyword, you ‘d be throwing time and money away trying tocatch up to them in that arena— but you could take the rug out from under them byanalyzing their strengths and weaknesses to identify opportunities and strategies they‘renot using properly.
That‘s why our process always begins with a competitive analysis: it‘s impossible todetermine the best SEO strategy without looking at your competition first.
We‘ll create a full profile of your SEO standing along with your competitors, anddetermine the areas you can successfully exploit to climb up the rankings and stay at thetop without incurring penalties.
Website Analysis
Once we‘ve taken a hard look at your current SEO standings and those of your competitors,it‘s time to analyze your website‘s performance.
Is your website search engine friendly?
The search engines (particularly Google) have a long list of best practices, and it‘s bestto comply with all of them— but in our experience, most businesses are either unaware ofor poorly executing 90% of them.
We make sure your basic online foundation is solid, and this website analysis ensures thatevery aspect of your website is working for you, not against you.
Is your website user friendly?
While we‘re making sure the search engines will look on your website favorably, we‘ll alsomake sure your users are enjoying navigating your site. We‘ll check out your website‘slayout, ensure that all links are working properly and direct to the right places, and ingeneral make the user experience as pleasant as possible.
Search Engine Penalty Analysis
Have you been hit with a Google penalty?
You ‘d be amazed how many business websites are penalized by search engines for “blackhat“ practices— even when those businesses had nothing but good intentions.
We‘ll analyze your log files to see if you had any sudden drops in website visitors, whichmay have been caused by search engine penalties or algorithm updates such as Panda,Hummingbird or Penguin updates.
If your website has been affected by any updates or penalties we will create a plan to fixthe areas of your website that are incurring them.
By the time we‘re done, we‘ll eliminate all the components actively working against yourwebsite‘s optimization.
Keyword Research
Keyword research is perhaps the most important part of our strategy process, and it‘s alsothe most misunderstood of all. Most people think we simply pick keywords more or less atrandom— if our client is a shoe store in Burbank, we‘ll try to optimize for “Burbank shoestore“, right?
Not really. Keyword research involves finding out which keywords people use when lookingfor products or services like yours, which keywords are searched most often and howcompetitive these keywords are.
Our keyword research will reveal the best keywords to target, based on search volume,keyword difficulty and relevance.
Keyword Optimization
SEO Experts will optimize client‘s website for up to 50 keywords. Additional keywordoptimization can be provided. Contact your SEO consultant to request additional keywordoptimization.
Meta Data Optimization
You may have heard that keyword tags are no longer relevant for search engines. That‘squite true, but it doesn’t mean it isn’t worth optimizing the rest of your metadata. Titletags still make a huge impact on your search engine rankings, and optimized descriptiontags ensure the best click-through rates.
Our professional SEO copywriters will create new title tags optimized for search enginesand new description meta tags that will be engaging and compelling to ensure the bestclick-through rates.
Website Architecture Optimization
Website architecture optimization basically consists of four components:
Internal linking structure optimization
Website design optimization
URL optimization
HTML code optimization.
In a nutshell, this simply means that your website‘s internal organization will be easyfor search engines and users alike to navigate, ensuring that every single page of yourwebsite is found, recognized, and properly ranked.
Proper website architecture optimization helps get your content indexed, build relevancyfor your keywords, gives your website more authority, and convert more visitors into leadsor customers.
Website Code Optimization
Ah, the back end— where only the most experienced SEO professionals dare to tread.Optimizing the source code for your site isn’t the easiest job, and only the best SEOtechnicians out there understand how to streamline your code so that it‘s easy for spidersto index without compromising the integrity of your website on the front end.
We take care of that, and we also insert relevant keywords into the appropriate, searchenginesanctioned places in the code, further optimizing your site on the back end as wellas the front.
High Quality Link Building
Natural and ethical link building
We only wear white hats here at SEO Experts, which means all of our link earningstrategies are completely ethical and natural sanctioned by the search engines and won’tresult in penalties. Instead, We mainly focus on creating top quality content that peoplelike to share on social media and influential websites in your niche.
We also provide additional natural link building services including blog writing, buildingsocial media profiles, creating and promoting infographics, broken link building, pressrelease optimization and distribution services to list your content on relevant,influential, and authoritative websites.
Earning high quality links
If you‘re going to win front page ranking, you need to get other websites linking toyours. These inbound links from authoritative sites essentially give credibility to yourbusiness— in essence, the respected names of the industry are saying to the searchengines: “This business is one of ours, and we think it‘s worth recommending to others.“
There‘s no easy or fast way to build links; anyone who tells you otherwise is sure to bewearing a black hat in their off hours. Link-building is a long-term strategy, and itcomes into play later in your campaign— usually on the heels of content development,because the best way to get other authoritative sites in your niche to link to yourwebsite is to earn their links by creating useful and informative content which they willwant to link to.
We create top quality content which is so compelling, that relevant and influentialwebsites, bloggers and journalists will want to link to your site– adding greatly to yoursite‘s authority in the eyes of the spiders.
The more your visitors enjoy coming to spend time on your website, the higher yourrankings will become. High quality content development gives them a reason to hang around— and often, to buy some of your services and products while they‘re at it.
Our content development services include providing content of every variety, from articlesand blog posts to website copy and white papers.
Benefits of High Quality Content
Increases conversion rates
Reduces bounce rates
Naturally attracts high quality backlinks
Lower bounce rates and more quality backlinks = better search engine rankings.
Page Speed Optimization Services
When we clean up your code, the spiders index your content quickly— and your users areable to load your pages more quickly too. This is hugely valuable to your site‘sauthority; slow sites are penalized by the search engines, and users hate slow-loadingsites more than anything else in the world. A slow site alone can cost you as much as a30% decrease in conversions and lost revenues.
We will analyze your server settings, JavaScript and CSS, images, content, and HTML tofind every possible way to improve page speed performance, which makes the search engineshappy, increases user retention and conversions, cuts download times, reduces bouncerates, and delivers fantastic customer satisfaction.
Benefits of Page Speed Optimization
Improves user experience
Increases conversion rates
Reduces bounce rates
Improves search engine rankings
